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What is a Google Analytics Tracking Tag & How to Check It?

Google Analytics tracking tags are a snippet of JavaScript code embedded into a websites to monitor visitor activity. This tag collects essential data such as page views, session duration, and user behavior, transmitting it to the webmasters Google Analytics account. It’s a vital tool for businesses and website owners to make informed decisions based on how users interact with their site.

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Escaping the Google Sandbox: Getting New Sites Ranking

If you’ve recently launched a new website, you might start doubting yourself if your site is even showing up on Google or if its even be intentionally hidden. This frustrating snag is often referred to as getting caught in the “Google Sandbox”, which even after following all the best SEO practices your site simply isn’t getting any real visitors.

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Do “Nofollow” Links Have Any Value?

In the world of SEO, one topic that frequently generates debate is the value of “nofollow” links. For those new to this term, a “nofollow” link is a hyperlink with a rel="nofollow" attribute, which signals to search engines not to pass “link juice” or ranking value from the linking page to the target page. This tag was introduced by Google in 2005 as a way to combat spammy links and maintain the quality of search engine results.

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Reputation Management: How to Handle Fake Reviews

Online reviews have a significantly impact your business’s reputation. Genuine reviews, both positive and negative, offer valuable feedback that can help build trust with potential customers. However, fake reviews—whether malicious or dishonest—can tarnish your image. Properly managing these situations is crucial, and how you respond can either mitigate or amplify the damage.

This is a brief guide on reputation management, particularly focused on handling fake reviews.

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